Auto dealers are being plagued with class action lawsuits.
Dealerships call and text customers and prospects for service reminders and marketing offers all the time, so why are they getting sued?
Make Sure Your Marketing is TCPA Compliant
Violations of the Telephone Consumer Protection Act (TCPA) have become more problematic for auto groups and dealerships; with class action suits against automotive dealerships on the rise, complying with TCPA requirements has never been more critical. Dealers are learning that even if a customer has provided the dealership with a phone number, contacting them with marketing offers or service reminders is illegal if they have not obtained prior express written consent.
Listen as Mac Murray & Shuster Partner Lisa Messner shares how a lack of knowledge regarding TCPA requirements can lead to big problems.
If you have questions about how to keep your calls and texts compliant, please get in touch with us using the form below.
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If you have questions about how you can use telemarketing and stay compliant, please get in touch with us using the form below.