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Striking the Balance: AI’s Impact on Consumer Data Privacy

September 21, 2023 | 1:00 pm ET

As AI technologies become integral to customer outreach and engagement, the ethical handling of consumer data is taking center stage.

Join M&S Partners Michele Shuster and Josh Stevens for an eye-opening discussion as they explore the complex interplay between AI advancements and managing the privacy of consumer information. Get insights into the new challenges raised for businesses, how regulators are weighing in, and best practices for navigating this intricate terrain.

Webinar Highlights:

The Telemarketing Evolution: Learn how AI is revolutionizing marketing by enhancing customer interactions, personalizing offerings, and redefining the customer journey.

Consumer Data Dynamics: Discover the nuances of consumer data collection, use, and protection in scenarios powered by AI. Understand the importance of consent, transparency, and responsible data handling.

Personalization vs. Privacy: Understand the challenge of maintaining a delicate equilibrium between personalized telemarketing experiences driven by AI and respecting consumer privacy rights.

Ethics and Trust Building: Explore the ethical considerations surrounding AI-driven marketing and data usage. Learn how fostering trust through ethical practices can strengthen customer relationships.

Regulatory Adherence: Examine the evolving regulatory landscape governing consumer data privacy in the context of AI. Understand the challenges of adapting existing regulations to the dynamic AI ecosystem.

Future Insights: Learn about emerging trends, potential disruptions, and the evolving impact of AI on consumer data privacy.

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Presenting

Josh Stevens
Michele Shuster

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