M&S Webinar: 7 Things Direct-to-Consumer Marketers Must Know About State AG’s

Tuesday, August 22, 2017, 1:00 PM – 2:00 PM EDT

Think your consumer protection regulatory burden is easing up under the new administration? Think again. 

The Trump administration has signaled a more business-friendly federal regulatory environment, underscored by the president’s announcement that for every new regulation introduced, two must be removed. However, in the wake of this pronouncement, state attorneys general have expressed a determination to fill any void created at the federal level.

Understanding the policy-making and enforcement priorities of state AG’s – which often go above and beyond federal demands – is critical to ensuring your marketing initiatives build your business rather than trip it up.

Led by M&S partners Michele Shuster and Helen Mac Murray, this webinar will provide a basic overview of the regulatory enforcement powers of state AG’s, with a focus on their consumer protection powers and prohibitions against unfair or deceptive business practices.



This webinar is co-sponsored by the Professional Association for Customer Engagement (PACE) and Receivables Management Association (RMA).